#074 – How to Launch Your Startup with Cold Email – Part 2


#074 – How to Launch Your Startup with Cold Email – Part 2

November 21, 2018

Hey cold emailers, welcome to part 2 of our conversation about starting a business using cold email. In part 2, Jeremy outlines how to go from a brand new business idea, based on real customer interviews, take that info and turn it into cash by landing your first 3 paying customers.

Let’s dive in!


  • What is the most common big mistake once you figure out your business idea
  • Why you should not give up on your cold prospects and how to win them over
  • How to keep existing customers updated with your progress, while making sure it’s still interesting for the reader
  • What to do with customers that have responded, but weren’t so interested in jumping on a phone call
  • How to avoid making a mistake with customers who are already interested in your solution for their problem
  • How to segment your list and whom you should contact from the uncontacted batch to win your first customer
  • What to say in the early phase when talking to customers interested in our future product
  • What to automate when trying to win your first customers

Ready to get your first 3 paying clients? Use what you found out in part 1 and part 2, get that business off the ground and snowball it down the hill. And keep your eyes open, because your idea of a perfect customer will inevitably change.

Happy cold emailing!

Jeremy and Jack

P.S. Hey cold emailer, if you got some value from this episode, please leave us a 2 sentence review on iTunes, Stitcher or Tune-in. It’s a quick way to help other growth-minded folks like us find this podcast, send awesome emails and make everyone’s inbox a better place.


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