The Cold Outreach Podcast

with Jeremy & Jack

September 7, 2022

#272 – Best of the Trash: Teardowns from the Spam Folder (Part 2)

Today Jeremy and Jack are continuing their special TEARDOWN episode! We’re digging through the spam folder yet again to show you some unexpected insight on cold emailing.  HERE’S WHAT WE COVER IN THIS EPISODE: -Spam… Continue Reading

August 31, 2022

#271 – Best of the Trash: Teardowns from the Spam Folder (Part 1)

Today Jeremy and Jack are doing a special TEARDOWN episode! In this episode, we are giving new light to the spam folder! The duo shows how your spam folder can give you the best insight… Continue Reading

August 17, 2022

#269 – Teardown: 6-Part Cold Outreach Campaign

Today Jeremy and Jack are doing a TEARDOWN episode! The duo dissects real email examples they’ve received and pick apart the best and worse qualities of campaigns. Listen in to hear their expert-level advice on… Continue Reading

August 3, 2022

#267 – Teardown: 1-1 Personalized Loom Sales Video

Today Jeremy and Jack are doing a TEARDOWN episode! The two are changing things up a bit by looking into examples of “modern cold calls” which are Loom videos! They’ll review and  provide constructive feedback… Continue Reading

June 29, 2022

#262 – Teardown: Team retreat and “breaking apart” emails

Today Jeremy and Jack are doing a TEARDOWN episode! The duo analyzes real email examples they’ve received and breakdown the good and bad for each example. The two email experts offer the best advice to… Continue Reading

June 22, 2022

#261 – TearDown: Active Campaign’s Campaign :)

Today Jeremy and Jack are doing a TEARDOWN episode! The two pick apart the good and bad from real email examples they’ve received. They use their expertise to give the best advice on how to… Continue Reading

May 25, 2022

#257 – Teardown: 2 SDR Cold Emails & 1 “InMail” Fail

Today Jeremy and Jack are doing a TEARDOWN episode! The duo dissects the good and bad from real email examples they’ve received. They give their expert input on how to take these emails to the… Continue Reading

May 4, 2022

#254 – Cold Email Teardown: Why Writing Clearly Works

Today Jeremy and Jack are doing a TEARDOWN episode! The two take a look at real email examples they’ve received and provide constructive feedback on how to make your emails effective as possible! HERE’S WHAT… Continue Reading

April 27, 2022

#253 – How This Content Marketer Used Cold Email To Fuel Growth

Today Jeremy and Jack are interviewing Daniel Levi, a content marketer who uses cold email to fuel his growth! The group contributes to a fruitful, expert-level conversation to help listeners learn how to grow to… Continue Reading

March 30, 2022

#249 – Copywriting Training: Crypto, Guest Post… 

Today Jeremy and Jack are doing a TEARDOWN episode! They take a look at emails sent in by listeners and revise them to be the most effective email possible! HERE’S WHAT WE COVER IN THIS… Continue Reading

February 2, 2022

#241 – Teardown: Master LinkedIn Connection Requests

Today Jeremy and Jack are doing a special TEARDOWN episode! They’re giving constructive criticism to a few LinkedIn connection requests so you can learn the dos and don’ts of requests! 7 LinkedIn connection requests under… Continue Reading

December 15, 2021

#234 – Teardown: Backlink outreach & A+ Personalization

In today’s teardown we’ve got a backlink cold email as the first example and two different kinds of personalization for the same campaign as the second example. Enjoy! Email 1: Subject: guest posting for salesbread… Continue Reading

November 3, 2021

#228 – Teardown of a Very Long Email that Worked – Part 2

This is a follow up from our previous episode on very long cold emails that worked. Let’s dive right in! SUBJECT: Cold Email Course Hi Jack, My name is {} and I'm part of the… Continue Reading

October 20, 2021

#226 – Teardown of a Very Long Email That Worked

This is a special teardown, because we are analyzing a very long cold email which got us to reply. Email: Hi Jeremy, I hope all is well! I'm sure you may have seen the news,… Continue Reading

September 22, 2021

#222 – Cold Email Teardown: App Development Pitches That Actually Work

We’ve been getting a lot of cold emails asking if they could develop a mobile app for us, related to cold email. We thought there was a better way that they could have worded it,… Continue Reading

August 25, 2021

#218 – Live Teardown: 3 Cold Emails from Good to Great

Today we are going to share what is wrong with three cold emails we received, and what we will do to make them better, so that more people want to reply to them. Email 1… Continue Reading

July 7, 2021

#211 – Teardown: Freelancing and WTF Cold Emails (With Rewrites)

Today we’ve got two emails that we’re going to tear down and improve a little bit. Enjoy! Email 1: Sub: Can i work for you Hello Jack, I saw your profile on LinkedIn and I… Continue Reading

June 30, 2021

#210 – AI Personalization Teardown

Today we step into the future. We’re talking about robots that write personalized messages - the new attention worthy technology for the cold email users.  We're going to see what has returned after providing… Continue Reading

June 9, 2021

#207 – Multi-Channel Sales TearDown: Cold Email + Direct Mail

Today we are doing an actual paper mail teardown!  We are going to explain how to use direct mail with the cold email campaign, and do a brief teardown of the paper mail and the… Continue Reading

May 26, 2021

#205 – Teardown: This Is What “Perfect Email Personalization” Looks Like

Today we’re covering two really good emails. Enjoy and learn from this teardown! Email 1: Subject: Developers Who Love Koalas 🐨 Hi Jeremy, I found your Rails role on WWR - Would you consider taking… Continue Reading

February 10, 2021

#190 – Teardown: 3 Cold Emails That (Almost) Worked

In this episode we’ll go over three emails in ten minutes. Email 1: Stripe billing stack - QuickMail Hey Jeremy, I noticed most of your web traffic is outside of Switzerland, but you only offer… Continue Reading

November 25, 2020

#179 – LinkedIn Profile Teardown

If you are in the B2B space, checking your LinkedIn profile is probably one of the first things your prospects will do given the chance. Let's look at some good and/or bad ones together and… Continue Reading

November 11, 2020

#177 – SMS Political Teardown

Today we’re tearing down cold sms messages. We’ll discuss what we like, what we don’t like and see if those messages could be used in other mediums.  Here they are: {state} is always a close… Continue Reading

November 4, 2020

#176 – Vintage Cold Email Teardown

Jack found some old cold email from 1902 selling natural gas products to businesses, and we've had a blast at tearing it down. There are so many solid elements of cold email in that letter,… Continue Reading

October 21, 2020

#174 – Cold Outreach: Teardown

This time we’re discussing three of your emails. Let’s dive into them to pick up some nuggets! Teardown: Emails after we teared them down: Subject: Greetings and 🌮's from AppSumo! Hey Jeremy, I could tell… Continue Reading

September 30, 2020

#171 – Teardown: Content Agency, Socks & Appsumo

Today we have three more of your emails to learn from. Let’s dive right into them! Email 1 - Contentbulb Subject: help with blog content? Hi Jeremy - just watched a past video with you… Continue Reading

September 2, 2020

#167 – Teardown: Cold Email Of The Day

Today we’ve got three (potentially) glowing teardowns. Let’s dive straight into them and see which is the greatest email of the day! Email 1: Jack's Invitation to the Open House Hi Jack,   I represent Novel… Continue Reading

May 20, 2020

#152 – Teardown: 3 Cold Emails You Wish You’d Written

This is going to be a special type of teardown, because Jeremy actually likes these emails!  If you go to, you’ll find the templates that you can always go back to and learn from.… Continue Reading

#145 - Teardown: How To 4x Your “Backlink Request” Emails
April 1, 2020

Episode #145 – Teardown: How To 4x Your “Backlink Request” Emails

Welcome back to Part 2 of our latest Teardown, where we analyze two cold emails that request backlinks in a more or less indirect way. We will teach you how to write this kind of… Continue Reading

March 25, 2020

#144 – Teardown: Copywriting Hacks For Becoming THE Go-To Expert In Your Market

Hey folks, here's another Teardown episode where you will learn some useful copywriting tips and hacks for your future cold email campaigns. This episode is in two parts. In each part we will analyze two… Continue Reading

February 12, 2020

#138 – Teardown: Mastering LinkedIn Connection Requests

This is our very first podcast episode where we take a side step from the cold email world.  We talk about how to send a LinkedIn request. We are going to tear down a bunch… Continue Reading

December 11, 2019

#129 – Teardown: 3 Impossible-to-Ignore Cold Emails

Today we have a special teardown episode where we actually replied to all of these cold emails. Let’s not keep you waiting! Email 1:  Subject: regarding Emails That Sell Hi Jack, Big fan of the… Continue Reading

October 9, 2019

#120 – Teardown: Link-building and ripping apart a “fan’s” cold email

Hey folks, today we are tearing down emails that sounded promising, but made us unhappy. Let’s see why. Sender 1: Subject line: Jeremy and Jack, your podcast is one of the best! Hey Jeremy and… Continue Reading

September 4, 2019

#115 – Teardown: More Cold Email Tips for Outsourced IT Agencies

Today, we are going to do a teardown with an email that was sent from an outsourced IT agency. We believe it is working for them, but there is always some room for improvement.  FROM:… Continue Reading

July 3, 2019

#106 – Teardown: Improving “Outsourced IT” & SaaS Cold Emails

Today we’ve got a couple of emails to tear down.  Let’s get things started with an email about outsourcing software projects. Here’s how it goes: SUBJECT: Available for software projects - need help? BODY: Hi… Continue Reading

June 12, 2019

#103 – Line-By-Line Teardown on SEO & Technical Cold Emails

Hey folks! Today we will be a little more technically oriented, using two emails that ended up in Jeremy’s inbox. Here they are, enjoy! Email 1:Subject: Co-Promotion Opportunity Follow up: Email 2: SUBJECT: Alooma x… Continue Reading

March 20, 2019

#091 – Teardown: Case Study on Improving Personalization

Today’s emails have lot of good stuff. They are courtesy of We grabbed two cold emails that we are going to rip apart. Let’s dive in! Email 1: Subject: g'day from datorama Hi {!first_name},… Continue Reading

December 12, 2018

#077 – Teardown: Key Takeaways from Good, Bad And Ugly Cold Emails

Hey cold emailers! Today we are going to a B2C industry and reviewing three emails stolen from a wedding photographer’s inbox. Let’s dive right into them! Here is the screenshot of the first email: Now… Continue Reading

October 17, 2018

#069 – Teardown: Go-2-Market, Nigerian Prince & Link Building Cold Emails

Hey folks, today we have some emails from Jeremy’s folder in front of us that we want to analyze. Some are good, some are interesting, and all of them have something important to take away… Continue Reading

August 22, 2018

#061 – 4-part Email Teardown: How to Get a Reply from Jeremy

Hey folks, today Jeremy is sharing a whole cold email sequence of four parts that he received recently. We are going through the email, follow ups and share what worked and what could have been… Continue Reading

July 25, 2018

#057 – Teardown: Monkeylearn

Hey folks, this time we are tearing down a special email, because it actually got Jeremy to reply with interest, and we all know by now he has high standards when it comes to cold… Continue Reading

June 27, 2018

#053 – Teardown: Contact Form Outreach

Hey folks, here’s another teardown episode! Usually we tear down emails that are sent to one of our email addresses, but this time we are doing a slightly different spin. We are analyzing, line by… Continue Reading

May 23, 2018

#048 – Teardown: Wins, Missed Opportunities and Pitfalls to Avoid

Hey folks, it’s time for a new teardown episode, and today we’re analyzing two emails that landed to Jack’s inbox. You’ll hear our thoughts on connecting with somebody on LinkedIn before you send them a… Continue Reading

March 14, 2018

#038 – Cold Recruitment Email Teardown

Hey folks, here’s another email teardown, requested by one of our podcast listeners. We’re going through it line by line, analyzing what’s good about it, what’s bad about it and how we can possibly make… Continue Reading

December 6, 2017

#025 – Email Teardown

Hi cold emailers, this week we are doing three teardowns on cold emails that landed into our inbox, including a timely Thanksgiving themed email, as well as an email that landed in spam folder. We… Continue Reading

September 20, 2017

#014 – Email Teardown:

Hey cold emailers, a new email teardown is here for you, and it’s actually a very good one! This email and its follow-up stood out from the rest and got us excited for a few… Continue Reading

August 30, 2017

#011 – Email teardown: CaseWave

Hey folks, today we are doing another email teardown. This time we wanted to share a cold email that we had to rewrite completely as it had so many things wrong. Here it is: Subject:… Continue Reading

July 12, 2017

#04 – Email Teardown: Skillshare

Hi and welcome back to The Cold Outreach Podcast! Today we are doing a teardown on a cold email that Jack received last month from Skillshare, which is a platform where you can share your… Continue Reading

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