The Cold Outreach Podcast

with Jeremy & Jack

February 9, 2022

#242 – Watercooler: Ignore These Power Words at Your Own Peril

Today Jeremy and Jack are doing a watercooler episode! The duo deep dives into what is and isn’t effective when using power words in your cold emails!  HERE’S WHAT WE COVER IN THIS EPISODE: -A… Continue Reading

February 2, 2022

#241 – Teardown: Master LinkedIn Connection Requests

Today Jeremy and Jack are doing a special TEARDOWN episode! They’re giving constructive criticism to a few LinkedIn connection requests so you can learn the dos and don’ts of requests! 7 LinkedIn connection requests under… Continue Reading

January 26, 2022

#240 – Our Top 5 Sources for Cold Email Inspiration

Today we cover where Jeremy and Jack find their inspiration to stay at the top with their Cold Emailing outreach! HERE’S WHAT WE COVER IN THIS EPISODE: -What a swipe file is -How to learn… Continue Reading

January 21, 2022

#239 – Rapid Fire: Copywriting, Translating Blunders, & Selling to Your Boss

Today’s rapid-fire covers 10 new questions from cold emailers and their latest concerns! Rapid-Fire Questions: -Is there a good reason to prioritize ramping up sending volume? -What is cold emailing like in the UK these… Continue Reading

January 12, 2022

#238 – Will More Leads Save Your Biz?

Today we discuss the idea that more leads can keep a business running. There are too many people that run companies who think lead generation is the answer to the prayers, but it might not… Continue Reading

January 5, 2022

#237 – Don’t Do This Anymore In 2022

To start the new year on the right foot, we are going to cover the things to avoid in 2022. Let’s talk about new year’s resolutions when it comes to cold emailing. Cold Email… Continue Reading

December 29, 2021

#236 – 2021 Recap: Best Episodes & Takeaways of The Year

Today we are going through our favorite episodes of the year: Jack: #213 – 50+ Company Filters For B2B Prospecting  #221 – 2021 Cold Email Benchmarks Stats for Open & Reply Rates  #195 – Jordan… Continue Reading

December 22, 2021

#235 – Rapid Fire: This or That?!

Today we answer some questions where both answers are unpleasant, so we have to choose the one that we prefer in terms of outbound.  Jeremy: More prospects or better reply rate?No first name, or no… Continue Reading

December 15, 2021

#234 – Teardown: Backlink outreach & A+ Personalization

In today’s teardown we’ve got a backlink cold email as the first example and two different kinds of personalization for the same campaign as the second example. Enjoy! Email 1: Subject: guest posting for salesbread… Continue Reading

December 8, 2021

#233 – What If Every Cold Email Cost $10

Today we are doing a thought experiment: what changes if every cold email cost ten dollars to send? Enjoy! HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE: The cases where this experiment would not promote good… Continue Reading

December 1, 2021

#232 – Sales Hack: “Re-Engagement” Campaigns

In this episode we are discussing whether you should go for and how to re-engage prospects who never replied in one of your past campaigns. Enjoy! HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE: The reasons… Continue Reading

November 24, 2021

#231 – How to Scale a Lead Generation Agency from Scratch?

Today we are going to explain the steps we would take if we were starting a lead generation agency from scratch, using nothing but outbound to get our first clients in the door. Enjoy! HERE’S‌… Continue Reading

November 17, 2021

#230 – Rapid Fire: Free Tools & Prospecting Hacks for B2B Sales

Today we are diving into ten new, cold outreach tool-related questions you have sent. Enjoy!  Favorite prospecting hack?How can I find company information on the Internet for free?How can I find more leads using a… Continue Reading

November 10, 2021

#229 – Outbound Sales Mistakes: How NOT to Reply

Today we are talking about what not to do when you are handling a lukewarm reply from a lead. Enjoy! HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE: Why you should pay attention to replying a… Continue Reading

November 3, 2021

#228 – Teardown of a Very Long Email that Worked – Part 2

This is a follow up from our previous episode on very long cold emails that worked. Let’s dive right in! SUBJECT: Cold Email Course Hi Jack, My name is {} and I'm part of the… Continue Reading

October 27, 2021

#227 – 30 Day Challenge: Making Cold Email Work at Your Company

If you have a company and you are considering doing outbound, here is how you can run a test to see if it’s a valid strategy you should adopt or walk away from. Enjoy! HERE’S‌… Continue Reading

October 20, 2021

#226 – Teardown of a Very Long Email That Worked

This is a special teardown, because we are analyzing a very long cold email which got us to reply. Email: Hi Jeremy, I hope all is well! I'm sure you may have seen the news,… Continue Reading

October 13, 2021

#225 – Buying Businesses With Cold Email

Today we talk about how to run a cold email campaign that buys businesses. The case we are discussing is a family owned business, because they are more challenging from a list building perspective since… Continue Reading

October 6, 2021

#224 – Rapid Fire: Open Rates, Deliverability & Hiring Your 1st Sales Person

Let’s dive right into your newest B2B questions: What’s the minimum open rate I should aim for?Does cold outreach become easier without spam filters in place?Should you consider hiring a consultant for deliverability these days?I… Continue Reading

September 29, 2021

#223 – Outbound Marketing Strategy for Your Price Point

Today’s episode is about the cold email approach to selling low-price items, very high-price items and something in the middle, because every company considering outbound lead generation needs to consider the price point in order… Continue Reading

September 22, 2021

#222 – Cold Email Teardown: App Development Pitches That Actually Work

We’ve been getting a lot of cold emails asking if they could develop a mobile app for us, related to cold email. We thought there was a better way that they could have worded it,… Continue Reading

September 15, 2021

#221 – 2021 Cold Email Benchmarks Stats for Open & Reply Rates

Today we are doing a benchmark episode - what you should aim for these days, and where your open rate and reply rate should be. Between all the metrics, which ones are vanity metrics and… Continue Reading

September 8, 2021

#220 – Water Cooler: Future of Email Auto-Warmers

Today we are going to do a water cooler episode around auto-warmers and whether they are going straight into Google’s waste bin in the future. Enjoy! HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE: Auto-warmer’s… Continue Reading

September 1, 2021

#219 – The New Rules of Cold Email in 2021: A Beginners Guide

Today we talk about what a cold emailer should pay attention to these days, compared to a few years ago. If you want to get going and you don’t have too much of a background… Continue Reading

August 25, 2021

#218 – Live Teardown: 3 Cold Emails from Good to Great

Today we are going to share what is wrong with three cold emails we received, and what we will do to make them better, so that more people want to reply to them. Email 1… Continue Reading

August 18, 2021

#217 – How Top Agencies Get 20% More Opens With This Free “Auto Warmer”

Today’s cast is going to explain why deliverability matters and what an auto warmer can do for you. HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE: What initiates the need for auto warmerWho it is for… Continue Reading

August 11, 2021

#216 – Sales Hack: Eliminate No-Shows & Boost Credibility

This conversation is going to help you get more out of your sales calls that you have booked through outbound lead generation efforts. Find out what you should be doing before you meet the prospect… Continue Reading

August 4, 2021

#215 – Rapid Fire: The $22 Million Dollar Cold Email

In today’s rapid fire we are answering 12 questions to help you come closer to your perfect cold email. Enjoy! RAPID FIRE QUESTIONS: What's the shortest cold email that's worth sending?Does email length impact my… Continue Reading

July 28, 2021

#214 – How To Drastically Reduce Your Cold Email Spam Complaints This Week

Today we look into ways of minimizing spam complaints, which kill your email deliverability and make your inbox and your domain bad.  If you listen in and follow some of our recommendations, you may be… Continue Reading

July 21, 2021

#213 – 50+ Company Filters For B2B Prospecting

There are many ways to find companies to target. Today we’ll list all the words we could think of that can help you to find accounts. Enjoy! HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE: How… Continue Reading

July 14, 2021

#212 – Credibility Expert Explains How To Build Trust In Cold Emails

Today we have a very special guest, Mitchell Levy, a global credibility expert, and international bestselling author. He has interviewed 500 thought leaders on credibility resulting in a Credibility TEDtalk, the Credibility Nation community, and… Continue Reading

July 7, 2021

#211 – Teardown: Freelancing and WTF Cold Emails (With Rewrites)

Today we’ve got two emails that we’re going to tear down and improve a little bit. Enjoy! Email 1: Sub: Can i work for you Hello Jack, I saw your profile on LinkedIn and I… Continue Reading

June 30, 2021

#210 – AI Personalization Teardown

Today we step into the future. We’re talking about robots that write personalized messages - the new attention worthy technology for the cold email users.  We're going to see what has returned after providing… Continue Reading

June 23, 2021

#209 – Rapid Fire: Inbox Reputation, Custom Domains and Advanced Automation

Get ready for the solutions to the newest worries of cold emailers! How long do I need to wait after an inbox reputation is trashed, before cold emailing again?How long do I need to warm… Continue Reading

June 16, 2021

#208 – Essential B2B Prospecting Tools For Modern Sales Teams

Today we’re talking about B2B Prospecting Tools and which you would rather not live without. Enjoy! HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE: Why copywriting and prospecting are the last things you want to outsource… Continue Reading

June 9, 2021

#207 – Multi-Channel Sales TearDown: Cold Email + Direct Mail

Today we are doing an actual paper mail teardown!  We are going to explain how to use direct mail with the cold email campaign, and do a brief teardown of the paper mail and the… Continue Reading

June 2, 2021

#206 – Rapid Fire: Hacking LinkedIn Limits & Mastering Personalization

 Let’s dive into your latest questions! Should we fear mistakes in cold outreach?What to do if you’ve been burned by a lead gen agency?What’s a lesser-known way to build a list?What’s the one tool you… Continue Reading

May 26, 2021

#205 – Teardown: This Is What “Perfect Email Personalization” Looks Like

Today we’re covering two really good emails. Enjoy and learn from this teardown! Email 1: Subject: Developers Who Love Koalas 🐨 Hi Jeremy, I found your Rails role on WWR - Would you consider taking… Continue Reading

May 19, 2021

#204 – Podcasting As A Lead Gen Tool

Today we are unpacking a new tactic - using podcasting as a lead generation tool. That doesn’t mean growing a giant podcast and hoping your ideal client listens to it and contacts you, but using… Continue Reading

May 12, 2021

#203 – 8 Simple Ways To Reduce Your Risk Of Failure In Outbound Sales

Today we are talking about how to remove risk from your outbound marketing campaigns. Even if it is your first time doing it, give yourself a better shot at success.  HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌… Continue Reading

May 5, 2021

#202 – Data Reveals Best Time & Day To Send LinkedIn Invites

Today we have a data focused episode. We are looking at connection acceptance rates, and what time of day, and what day of the week your prospects are most likely to say yes to that… Continue Reading

April 28, 2021

#201 – How To Cold Email Early Adopters

If you are going for a new market, or you’ve got the next new thing the market needs, this show is going to walk you through how to cold email early adopters.  HERE’S‌ ‌WHAT‌ ‌WE‌… Continue Reading

April 21, 2021

#200 – Are You Using The Best Outbound Sales Channel?

Today we’re talking about how to pick the right channel when deciding on your outbound strategy. Enjoy! HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE: Who you need to target exclusively on LinkedIn and the ways… Continue Reading

April 15, 2021

#199 – Rapid Fire: Personalization, LinkedIn & Deliverability

Let’s dive into your newest concerns! Rapid Fire Questions: How can I ensure that my emails are delivered?How can I use Google for prospecting?How to use Zapier to make outbound easier?What do today’s best performing… Continue Reading

April 7, 2021

#198 – Growth Chat / Hubspot

Let’s say Hubspot hired us and we’re in charge of growing their Partner Program app. Join us as we create an outbound strategy for Hubspot.  This is what we came up with:  Stats:4,000+ installs Target… Continue Reading

March 31, 2021

#197 – 6 Sales Navigator Mistakes

In this episode we are covering the most common mistakes that people make using Sales Navigator to do prospecting, outreach and lead generation.  Are you doing any of this? Relying on industry filtersNot using seniority… Continue Reading

March 24, 2021

#196 – Follow-up TearDown

Today we are learning from tearing down follow-ups, not original emails. Let’s dive into them!  1st FOLLOW (1st March) Subject: Re: Jeremy, can I send you these? Hey Jeremy, sure you're busy, just bumping this… Continue Reading

March 17, 2021

#195 – Jordan Belfort Script

Today we’re going to teardown Jordan Belfort’s famous cold outreach script that he used to grow his company Stratton Oakmont from nothing to a Hollywood movie.  WHAT YOU WILL LEARN IN THIS EPISODE: Schedule a… Continue Reading

March 10, 2021

#194 – Multi-Channel Outreach Series: Part 1

Today we’re talking about which channels are optimal for outreach and which ones you should pay attention to if you want to generate more replies and more leads in 2001. HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌… Continue Reading

March 3, 2021

#193 – Rapid Fire: Cold Outreach

Today we have eleven questions about sales outreach. Let’s dive in! RAPID FIRE QUESTIONS: What kind of greeting should I use?What’s the simplest way to test a multichannel campaign?How can I find a better prospect… Continue Reading

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