The Cold Outreach Podcast

with Jeremy & Jack

January 15, 2020

#134 – Rapid Fire: Influencer Outreach, SDR Grading, And The “Koala Tactic”

Hey folks, let’s check out what questions popped up after we shared our freshest wisdom in the previous ten episodes.  Rapid Fire Questions: What’s the one thing I need to do differently in 2020? Am I… Continue Reading

January 8, 2020

#133 – 6 Cold Email Tasks You’re Wasting Your Time On (And What To Do Instead)

Where did my day go? If you find yourself asking this question frequently, it is a sign that you are spending too much time on the things that don't matter.  And it doesn't have to… Continue Reading

January 1, 2020

#132 – 2019 Recap: Top Takeaways for Modern Cold Emailers

How can we enter 2020 with the right foot? Each of us picked our three favorite episodes from 2019 and we wanted to give you a recap - the ones you’ll want to have with… Continue Reading

December 25, 2019

#131 – This 2 Minute-Task Will Boost Your Open Rate By 6%

If we could give you a simple way to increase your deliverability rate by 5%, would you do it? There’s something you can do right now to get more opens. Although it's a bit technical… Continue Reading

December 18, 2019

#130 – Get Famous And Win Your Prospect’s Trust With Cold Email

Have you used cold email to make you known to everyone in your market? If not, by the end of this cast, you’ll want to use cold email a bit differently, because sales gets a… Continue Reading

December 11, 2019

#129 – Teardown: 3 Impossible-to-Ignore Cold Emails

Today we have a special teardown episode where we actually replied to all of these cold emails. Let’s not keep you waiting! Email 1:  Subject: regarding Emails That Sell Hi Jack, Big fan of the… Continue Reading

December 4, 2019

#128 – The Best Email Deliverability Advice I’ve Ever Heard

Word on the street is that you can get better deliverability by sending manually inside Gmail versus using an automation tool to send the emails. Is that true or is it just the latest rumor… Continue Reading

November 27, 2019

#127 – Lying, Cheating & Stealing: The Ethics of Automation

Sending personalized cold email works like magic. But today we talk about the “ethics of automating” and whether or not paying someone to do your sales personalization is a good idea. Listen in for examples… Continue Reading

November 20, 2019

#126 – Why You’re Still Struggling With Deliverability (Part 2)

This is part two of our water cooler chat on better engagement in cold email, the future of cold email and hyper-personalization. Enjoy! HERE’S WHAT WE COVER IN THIS EPISODE: What kind of sender you… Continue Reading

November 13, 2019

#125 – Why You’re Still Struggling With Deliverability (Part 1)

Hey, join us by the water cooler and let’s talk about a couple cold email questions: Is engagement a golden metric for deliverability today? What kind of feedback can we get from follow up stats?Why is… Continue Reading

November 6, 2019

#124 – Rapid-fire: Deliverability Hacks, Cold Texting & Agency Secrets

Hey cold emailers, let’s see what are your newest concerns in our newest Rapid Fire episode.  Rapid Fire Questions: When it comes to alternative domains, what outbound volume is the best and how long does… Continue Reading

October 30, 2019

Episode #123 – Identifying The Right Contact At Target Accounts

Let’s say you’ve got a list of your target companies. How do you identify the best person to contact?Do you reach out to the final user of your product/services, or do you try to contact… Continue Reading

October 23, 2019

#122 – Do This When Your “Hot” Cold Email Template Cools Off

In today's episode we will be answering the question ‘What do you do when your winning cold email template is starting to lose steam?’ and give you all the tools you need to get your… Continue Reading

October 16, 2019

#121 – Watercooler Chat: Cold Email’s Evolution

Hey folks! In this cast, we are going to focus on the state of cold email in September 2019, where cold email is at right now and what is different than six months ago. Enjoy!… Continue Reading

October 9, 2019

#120 – Teardown: Link-building and ripping apart a “fan’s” cold email

Hey folks, today we are tearing down emails that sounded promising, but made us unhappy. Let’s see why. Sender 1: Subject line: Jeremy and Jack, your podcast is one of the best! Hey Jeremy and… Continue Reading

October 2, 2019

#119 – Rapid Fire: Tips on Copywriting, Hiring, And Getting Better

We organized today’s questions into a few topics, so you can have a clear picture of what they focus on. Enjoy! Deliverability Do keywords really matter?How do I know if my emails are landing in… Continue Reading

September 25, 2019

#118 – Growth Chat: 6 Real-life Examples For Crafting Epic Cold Email Value Props, Part 2

We are diving back in Part 2 of the Growth Chat series, where we are putting ourselves in the shoes of another three real businesses. In Part 1 you heard how we would create a… Continue Reading

September 18, 2019

#117 – Growth Chat: 6 Real-life Examples For Crafting Epic Cold Email Value Props, Part 1

We are starting a new series called Growth Chat where we are putting ourselves in the shoes of real businesses, and crafting winning cold outreach strategies from scratch. From small shops to massive companies, we'll… Continue Reading

September 11, 2019

#116 – Wait! Don’t Hire Another Agency Before Hearing This…

Hey cold emailers! Maybe you’ve been dreaming of completely outsourcing your cold email efforts, or you might be wondering if it’s time to bring in the experts to handle your outbound campaign. If you’ve ever… Continue Reading

September 4, 2019

#115 – Teardown: More Cold Email Tips for Outsourced IT Agencies

Today, we are going to do a teardown with an email that was sent from an outsourced IT agency. We believe it is working for them, but there is always some room for improvement.  FROM:… Continue Reading

August 28, 2019

#114 – Zero to Hero: How to Master Cold Email Today

In this cast, we are covering the most essential skills that cold emailers need to focus on to take their art to the next level.Whether you are a total beginner looking to start out on… Continue Reading

August 21, 2019

#113 – The 9 Golden Rules of Cold Email

In this episode, we are going through the 9 golden rules of cold email.Think of these “rules” as the constant background noise that plays in your head when you sit down launching a new cold… Continue Reading

August 14, 2019

#112 – How To Gain Instant Credibility Using Cold Email?

How do you make a perfect stranger believe you’re an expert after a single cold email? The answer has to do with using the psychology behind Authority and Credibility.In today’s episode, you’ll pick up the 3… Continue Reading

August 7, 2019

#111 – How to Turn Rejections Into Growth

Someone just sent you a rejection email. Should you hit the delete button, or should you spend your time and energy to reply to the prospect that just told you they weren’t interested?Today, we teach… Continue Reading

July 31, 2019

#110 – How To Know If You’re A Spammer

In this episode, we are revisiting what it means to be a spammer.We are sharing our thoughts on how to spot a spammer, what to look for and what numbers you should be hitting. If… Continue Reading

July 24, 2019

#109 – Outbound Hacks For Inbound Leads

In today's cast we look at inbound from an outbound mindset. We ask ourselves, “what could an outbound expert do with inbound leads?”As it turns out, there are plenty of things that we can do… Continue Reading

July 17, 2019

#108 – How Quickmail’s Founder Built His Latest Outreach Campaign

In today's episode, we are taking a look at Jeremy’s newly built cold email campaign. Jack uncovers and challenges some of Jeremy’s assumptions to get to the root of what he is doing, and why.… Continue Reading

July 10, 2019

#107 – Our Most Painful Cold Email Blunders

You can’t send a million cold emails without making some mistakes along the way.So we decided to share with you our most painful cold email blunders in this episode. You might cringe at some of… Continue Reading

July 3, 2019

#106 – Teardown: Improving “Outsourced IT” & SaaS Cold Emails

Today we’ve got a couple of emails to tear down.  Let’s get things started with an email about outsourcing software projects. Here’s how it goes: SUBJECT: Available for software projects - need help? BODY: Hi… Continue Reading

June 26, 2019

#105 – Cold Email for Intelligent Startup Growth with Ashwin Ramasamy

Hey folks, we invited Ashwin Ramasamy, who is the founder of PipeCandy, an e-commerce market intelligence company, to share his wisdom about running a very successful startup. Let’s dive in! Topics We Covered: How Ashwin… Continue Reading

June 19, 2019

#104 – Rapid-fire: Risks, Spam Assassin, and CEO Emails

Hey folks! Let us help you with the things that are slowing down your cold email campaigns. Rapid Fire Questions: How big of a risk are you putting yourself at if you don’t use a… Continue Reading

June 12, 2019

#103 – Line-By-Line Teardown on SEO & Technical Cold Emails

Hey folks! Today we will be a little more technically oriented, using two emails that ended up in Jeremy’s inbox. Here they are, enjoy! Email 1:Subject: Co-Promotion Opportunity Follow up: Email 2: SUBJECT: Alooma x… Continue Reading

June 5, 2019

#102 – Unlocking the Power of Multi-Part Campaigns (What They Are and Why You Need Them)

Hey cold emailers! In this episode, we are introducing you to one of the coolest developments in cold outreach: multi-part campaigns. You’re not going to find many articles on this subject because up until now… Continue Reading

May 29, 2019

#101 – Sales Lessons From a True Cold Email Hustler: Cody Littlewood

Hey, folks! As promised, we are bringing you an interview with the founder of a successful startup company that used cold outreach to grow their business. Our guest is Cody Littlewood, the founder of Codelitt,… Continue Reading

May 22, 2019

#100 – 100th Episode: The Complete Guide To A Successful Cold Email Campaign With Top Advice From The Founder Of A Massively Successful Startup As A Bonus

Hey cold emailers, welcome to the 100th Episode of Cold Email Outreach! For this special hour-long cast, we built 2 cold email campaigns, tested them on 2 live prospect segments and collected the data. You’ll… Continue Reading

May 15, 2019

#099 – Watercooler Chat: Doomsday Edition

This cast won’t be like most episodes. With almost no pre-show notes, we just hit record and discussed Google’s latest “crackdown” and how it’s killing innovation and possibly the future of Gmail. We also talk… Continue Reading

May 8, 2019

#098 – Checklist: 9 Steps to Avoid the Spam Folder in 2019

Hey cold emailers! The simple fact of cold email is: if your message lands in the spam folder, nobody is going to read it. Luckily, there are 9 little-known steps anyone can follow to get… Continue Reading

May 1, 2019

#097 – Soundbite: No More Writer’s Block

Hey cold emailers! Have you ever wondered how to approach writing cold emails or maybe suffered from writer’s block? If so, you are about to learn how to consistently write irresistible cold emails without a… Continue Reading

April 24, 2019

#096 – How To 10x Your Productivity Using a VA

Hey folks! It may not be obvious at first, but putting together a cold email campaign requires to handle a lot of moving parts. Just think of research, prospecting, copywriting and reply handling. Could some… Continue Reading

April 17, 2019

#095 – Cold Outreach Beyond Email

Hey cold emailers! As you probably guessed already, we are big fans of reaching out through cold email. But there are many other channels out there that can help you start a conversation. Is what… Continue Reading

April 10, 2019

#094 – Rapid Fire: GIFs, 80/20 Advice & Automation

Hey cold emailers, let’s see what are your newest cold email concerns. Rapid Fire Questions: How you should answer to a prospect who replied to a cold email asking where you got the informationWhen to… Continue Reading

April 3, 2019

#093 – The Secret to Finding Targeted & Fresh Prospects

Hey cold emailers, today we are talking about Scraping. You'll hear the 3 main advantages of collecting your own data compared to using a traditional databases, what you still need humans for, and why this… Continue Reading

March 27, 2019

#092 – Tactics: 80% Reply Rate & Extreme Personalization at Scale

Welcome to the dark side of cold email! In today’s episode, we cover 2 tactics and their “grey hat” variations being used to get 80% reply rates for any market that’s checking their inbox. These… Continue Reading

March 20, 2019

#091 – Teardown: Case Study on Improving Personalization

Today’s emails have lot of good stuff. They are courtesy of We grabbed two cold emails that we are going to rip apart. Let’s dive in! Email 1: Subject: g'day from datorama Hi {!first_name},… Continue Reading

March 13, 2019

#090 – How to Cold Email Limited Markets Like a Pro

Let’s say you only had 1,000 prospects in your market. How would you cold email them so you get the maximum number of deals? Today we share how Jeremy successfully approached his first market using… Continue Reading

March 6, 2019

#089 – It’s over… Sending the perfect breakup email

Hey, we hope you’ve enjoyed our show so far. We've been asking for almost 90 episodes to review our podcast but despite many downloads, we still didn't get a review from you. We understand you… Continue Reading

February 27, 2019

#088 – When to call it quits?

We are naturally skeptical anytime someone says that cold email “just doesn’t work for their business.” So before you think about quitting, listen to this. We talk about the 3 cases in which you should… Continue Reading

February 20, 2019

#087 – Takeaways from 7 Impactful Episodes

Hey folks, this week we’re doing a recap for the past 50 episodes to wrap up 2018. We have individually handpicked a few episodes that stand up to us. These episodes are convenient to mentally… Continue Reading

February 13, 2019

#086 – Master Cold Email with This CTA Swipe File: Part 3

Here is Part 3 of our review of the swipe file that you can grab for free at We are going through this document and tearing down a bunch of CTAs that you can… Continue Reading

February 6, 2019

#085 – Master Cold Email with This CTA Swipe File: Part 2

Today we are picking up where we left off on our previous episode covering the new CTA swipe file that’s available for free at It is a resource that you’ll want to have open… Continue Reading

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